AI Solutions for Fashion & Apparel Brands
Chatbots and automations that answer repeat customer questions, help with sizing and sort returns, while your team handles the rest.
This page covers AI solutions for fashion and apparel brands: WhatsApp and website chatbots and workflow automation that cut repetitive support work. It suits D2C labels and boutiques whose team spends the day answering where is my order and which size should I take. We scope what to automate before any build starts.
AI will not design your collection or replace a stylist. It handles the repeated questions well, and passes the rest to a person. The results depend heavily on your own data: a clean catalogue, clear policies and accessible order status. Poor data makes a poor bot, so we check that first.
What fashion brands need from AI
Order status without a human
Most support chats ask where a parcel is. A bot that reads your courier tracking and replies in Hindi, English or Marathi removes a large share of those messages.
Size guidance that admits uncertainty
A bot can ask height, weight and usual size, then suggest from your size chart. It should say when the fit is borderline and offer a human option.
Return triage
Returns arrive as photos and long messages. Automation can check order date against policy, collect reasons and route the case to the right person.
Catalogue answers from real data
Customers ask about fabric, care and stock. The bot should answer only from your product data and say it does not know otherwise.
What we build for fashion and apparel
WhatsApp order and tracking assistant
Customers send an order number and receive status from your store and courier data. Unusual cases are handed to your staff with the chat attached.
Size recommender chatbot
Guided questions mapped to your size chart, built on your own measurements. Suggestions are rule-based and transparent, so you can audit them.
Return intake automation
A form or chat that collects order number, reason and photos, checks the return window and creates a ticket for your team.
Catalogue question bot
Answers drawn from your product descriptions, fabric details and stock. When data is missing, it sends the question to a human instead of guessing.
What it costs
The final quote depends on the channels, the languages, and how many systems the bot must read from. WhatsApp message charges from Meta are paid separately.
Questions we get asked
Can a chatbot reply in Hindi and Marathi for my customers?
Yes, with limits. We configure Hindi, Marathi and English replies and test them with native readers. Mixed-language messages such as Hinglish are handled as well as we can test, and unclear ones go to your staff.
Will the bot make up product details or sizes?
We design it to answer only from your catalogue and size chart, and to say it is unsure otherwise. We test it with real customer questions before launch. Some errors are still possible, so a human handover is part of the design.
Does it work with my Shopify store and courier tracking?
Usually yes. Shopify offers an API for orders, and most courier aggregators provide tracking APIs. We confirm what yours exposes during discovery, since access varies by plan and provider. Your courier plan decides how much detail we can pull in.
What does a WhatsApp chatbot cost to run each month?
Running costs include Meta's per-conversation charges, any provider fee and hosting. These depend on your message volume, so we estimate them with you before build. We do not quote a fixed figure without knowing the volume.
Ready to scope it?
Tell us what you want to build. You get a fixed written quote after a free discovery call.